76 Content Marketing Terms You Need to Know

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Master content marketing lingo

In 76 Content Marketing Terms That Every Marketer Needs to Know, you'll find:

Ways to talk about your audience, content, media and more
New and evolving industry lingo that will keep you ahead of the curve
The terminology you'll need to become a marketing all-star

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In Make Your Marketing Investment Count: Measuring Content Marketing ROI, you'll learn:

The types of metrics you should be tracking
Actionable ways to measure ROI in content marketing
All the tools you need to measure your content success

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