Small business owners wear many hats, so efficiency in every part of your business is key. If you’re starting on Twitter, or even if you’re familiar with…
Why are buyer personas so important to B2B companies? Buyer personas (see a definition here) are a crucial component of a successful inbound marketing…
This month, Accelity celebrates an anniversary: four years ago, I landed Accelity’s first client. It was a small engagement at first that grew into…
Website design can be a complicated beast. Keeping things simple and actionable not only engages communication with potential clients, but puts your…
This post was written by Accelity owner, Jackie Steinmetz, for startupsavant.com. Read the original post here.
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When I was in college, I had an…
Congratulations! If you’re reading this, you’ve likely already developed a marketing plan, which is an important step that many SaaS companies overlook…
Audience by Jeffrey K. Rohrs has truly opened my eyes to the importance of followers, fans and subscribers in a digital world. I began to realize that…
At Accelity Marketing, we’ve written terminology-themed blog posts that cover some of the core concepts of marketing. Some include our email marketing…
Creating a compelling call-to-action is no easy task, but when done well, it can be a game changer. Before we fully dive into this topic, let’s first…