Content is an important part of any inbound marketing strategy. However, many businesses forget to share that content effectively after creating it.
A marketing qualified lead (MQL) is a prospect who is more likely to turn into a sale than other leads but isn’t quite ready to buy yet. Each company’s
Generating leads—especially leads that are high in quantity and quality—is a marketer’s most important objective. A successful lead generation engine…
LinkedIn is an important B2B SaaS tool for generating quality leads and finding new clients. But in order for it to work, you need to optimize your…
LinkedIn has grown by leaps and bounds since it first launched in 2003, now boasting nearly 700 million users. In addition to its exponential growth,…
With 90 million senior-level influencers, 63 million decision-makers, and another 6 million decision-makers from the IT sector active on LinkedIn,…
Once you’ve captured a lead, how do you continue to engage and qualify them for your sales team?
Advertising on LinkedIn is a no-brainer for most B2B SaaS companies. LinkedIn is the best social media business platform, so it makes perfect sense for…
Follow the yellow brick road to meet the wizards behind the curtain at Accelity! We might not practice magic, but we can make content appear in the…